Step 1 — Pick a product
Start in the configurator and filter by product type first: T-shirt, hoodie, polo, sweatshirt, cap or bag. Then refine:
- Brand: Stanley/Stella, Fruit of the Loom, B&C Collection, B&C Pro.
- Material: organic cotton, conventional cotton, blend, technical fabric.
- Cut: regular, slim, oversized, tailored.
- Colour: over 30 colour variants per model — black, white, heather grey, royal blue and many pastel tones are the classics.
Tip: If you're brand-conscious and sustainability-focused, look at Stanley/Stella models — GOTS-certified organic cotton, Fair Wear Foundation member. If you want budget-friendly large runs, Fruit of the Loom is often the most economic choice.
Step 2 — Set sizes and quantity
In the second step you enter sizes and quantities. You can mix sizes — e.g. 8 × M, 5 × L, 3 × XL and 2 × XXL for one school cohort. The configurator adds up automatically and shows the total.
Important to know — discount steps:
- From 1 piece — standard price.
- From 3 pieces — first discount step (3%).
- From 20 pieces — 10%.
- From 50 pieces — 15%.
- From 100 pieces — 25%.
- From 200 pieces — 30%.
- From 500 pieces — 32%.
- Very large runs — individual conditions, request via the bulk order form.
The volume discount applies to the garments only, not to printing, embroidery or set-up.
If you're close to a discount step (e.g. 18 pieces), the configurator shows you how much cheaper 20 pieces would be. Often topping up by 2 shirts pays off.
Step 3 — Upload and place your design
Now you upload your motif. Accepted formats: PNG, JPG, SVG, PDF and AI up to 50 MB. For sharp prints we recommend 300 dpi for raster files or vector files when your logo is built from clear lines and shapes.
In the preview area you see your product and can:
- Pick print position: chest left (standard for embroidery), chest centre, large back, sleeves, back of neck.
- Adjust size: via slider or by dragging the corners directly. Common: 8-12 cm wide for chest embroidery, 25-30 cm wide for back print.
- Combine multiple positions: e.g. small logo on the front, large slogan on the back. Each extra position adds the method surcharge to the unit price; in screen printing each printed side also has its own set-up.
- Choose finishing: screen printing (from 50 pieces), digital print (DTG/DTF) or embroidery. Flex and flock print are available on request (price on request). The configurator suggests the most economic method for your run size and motif.
Tip: Screen printing starts at 50 pieces. For large motifs (e.g. A4 on the back) it is then usually cheaper than digital print; for small two-colour chest logos only from around 100 pieces (white shirts) or 150 pieces (coloured shirts, because of the white underbase). For photo motifs or gradients digital print (DTG) is the right choice.
Step 4 — Submit the order and check the delivery date
In the last step you see a summary: product, quantity, print position, method, unit price, total and estimated delivery date. You enter the delivery address and payment method:
- Private buyers: PayPal, credit card, Klarna, instant transfer, prepayment.
- B2B buyers: purchase on invoice via PayPal; public authorities and public-sector institutions against invoice on request.
After completing the order you receive a confirmation email with a print preview for approval. Only after your print release does the order go into production — so you can still correct anything if you spot something.
Tips for a perfect result
- Upload vector files when possible — they scale without quality loss and are the best basis for embroidery jobs.
- Check colours on screen and, if needed, in print — colours look different on fabric than on a monitor. For critical Pantone colours we recommend a sample print.
- Mind contrast — dark logo on light fabric (or vice versa) works best. In screen print, coloured garments get a white underbase as an extra screen (set-up €20 per screen (net, plus VAT) per printed side, and the unit price counts it as one more print colour); white and off-white garments don't.
- Plan a buffer — for fixed delivery dates (season start, trade fair, event) add 2-3 business days of buffer to the delivery time (standard 7–10 business days including finishing) before your target date.
- When unsure, ask — via the bulk order request you'll get a reply by email by the next business day (Monday to Friday) at the latest.